Top Online Digital marketing course with placement Assistance

Every website wants to increase their traffic and make conversions, but still, it is quite challenging, but with the use of E-commerce marketing which uses promotional tactics to drive out the traffic to the online store. You could be making a lot of money and reaching more customers in a shorter time. In this module, you will be learning all the holistic E-commerce marketing strategies which can be used both on and off your website. With a strong marketing strategy, you can easily create brand awareness, drive customer loyalty, and finally increase the sales of your products. 

We will teach you how to leverage digital content, social media, and other platforms to attract visitors and promote them to purchase your product online. We are going to help you attain traffic and sales from all the different marketing channels, so the E-commerce business does not depend on a single channel of traffic. 

What you learn 

• What is E-commerce 
• What are various E-commerce platforms 
• Importance of SEO in E-commerce 
• Creating a strong E-commerce strategy 
• Making product listing ads 
• Setting up enhanced E-commerce tracking 
• What is E-commerce conversion tracking 
• Defining sales revenue measurement 
• Understanding the customer lifetime value

Using mobile services, companies are trying to sell their products and services to their customers. Mobile has become quite intimate to humans, and every person now owns a smartphone that runs apps using the internet. Right now, 80% of the total internet traffic comes from mobile users. Thus, mobile devices dominate the internet world. In addition to this, 51% of mobile users, when they see a product online which they like, will press the button then desktop or laptop user. On the other hand, if you are marketing a local business, mobile marketing is the best way to do it by sending SMS of the latest offers and discounts. 

With a GrowthAcad certificate in digital marketing, you are going to learn how to take the benefits of mobile marketing and use it to its full potential. Likewise, we will show how to automate mobile marketing tasks so you don’t have to perform repetitive tasks manually. 

What you learn 

• Understanding different types of mobile devices 
• What is mobile marketing & social media 
• What is a mobile analytics 
• Why you must have a mobile-friendly website 
• Different methods of mobile advertising and search 
• How perform mobile content marketing 
• Mobile PPC
• Mobile video marketing 
• Understanding how mobile E-commerce works

App store optimization is all about making sure that your application is seen on the App store results when a user types in the keyword. This will help in increasing the traffic and improve conversion rate to generate the maximum volume of search results, conversion rates, and organic downloads. We will show you how the App store ranks up the application and display the results. Likewise, in this internet marketing training, you are going to learn how to find the most relevant keywords that fit in with the description of your application. 

Without using the ASO strategies, it becomes quite hard for an application to get desired results. ASO is in digital marketing as it increases the organic leads of an application. In this module, you will learn all the aspects of ASO and how to implement the latest strategies of ASO for your application. 

What you learn 

• Fundamentals of ASO
• Basics of App Store & Google Play store 
• Understanding Keyword Optimization 
• Asset Optimization 
• Analyzing Mobile app competition 
• Importance of localization in ASO
• What is the importance of reviews

Content marketing is more than just storytelling; humans have been telling stories since the time we started speaking. Human attention will go towards better-written stories. That’s what content marketing and blogging are all about, finding the right words to keep the reader hooked to your content. Content marketing includes white papers, blogs, guest posts, press releases, emails, social media posts, and more. The aim of the content is to help customers convey the message of a brand and show their expertise in the field. 

Blogs are considered to be one of the best ways to get organic leads. According to a survey, websites that have a blog section present and constantly updated get 67% more leads than other websites. As a result, learning how to curate content has to be part of our digital marketing certificate. 

What you learn 

• What is content marketing 
• Understanding the different types of content
• Finding effective marketing strategies 
• Pinpointing audience personas & content maps 
• Creating a traffic channel plan 
• Ways to overcome content marketing roadblocks
• Learn how to do content promotion & increase sales
• Methods to create original and engaging content 
• Finding out the content dissemination techniques. 
• Learning the concepts of blogging

When you are competing online, you need to be careful of what your customers have to say about you. A business needs to uphold its reputation at all costs. In this advanced digital marketing training, you are going to learn multiple strategies to generate, improve, and respond to the online reviews which customers leave for your business. In addition to this, we are going to show you some of the popular review sites where you have to keep up the good image of your business. With ORM, you are slowly building trust and credibility within your customers, which results in better conversion rates. 

In today’s world management of online reviews has become crucial even for small businesses. Moreover, it can also affect the SEO ranking of the website and its paid search results. Thus, maintaining a high standard ORM becomes a necessity for any business in the age of the internet. 

What you learn 

• Defining the ORM & its uses
• Leaning various tactics for ORM
• Importance of brand conversations listening 
• Finding out ways to measure band sentiments 
• Resolving negative conversations 
• Handling negative search results 
• Latest case study about online reputation crises

Affiliate marketing is the dream of every website owner; for this, you need to add in the affiliate link to make money. But that’s just one step; there is more to it, and we are going to show you all the hidden steps that are required to be a successful affiliate marketer. 

Affiliate marketing is the online sales tactic that is used by companies to make the product owners increase their sales by giving individuals the ability to target the same audience to earn commission on their sales. It is quite like a referral, where a user will refer a product to someone, and when that person buys the product, the user will earn some percentage from the sale. 

If you are launching a new product, affiliate marketing is one of the best digital marketing tactics to increase sales numbers. In this module, you will learn all the different strategies which come into play for making a successful affiliate marketing campaign. 

What you learn 

• Defining the affiliate marketing tactics 
• How does affiliate marketing work 
• Finding out good affiliate niche & products 
• Building amazing affiliate website 
• Digital strategies to increase affiliate traffic 
• Managing rejections 
• Live examples of getting approvals 
• Explore Google Adsense 
• What is Amazon Affiliate marketing program 
• Understanding Affiliate programs like Clickbank,
• Vcommission, Click junction.

Email marketing is like a growth hack in the world of digital marketing. It is one of the easiest ways to convince a lead to take a specific action that you have custom-made for them in email. Email marketing has been a great marketing strategy to convert potential users to customers and turn one-time buyers into repeat customers with a page of emails.

With the help of this module, we are trying to educate our students on the benefits of email marketing and the various strategies they can use to make their email marketing campaign successful. In addition to this, you are also going to learn automation tools that make the sending of emails automated, so you don’t have to manually send it to users. Likewise, we will show you how you can create custom templates and emails for each individual in your email list. 

What you learn 

• What is email marketing
• Building & managing an email list
• Tools for email marketing 
• Creating an email marketing campaign 
• What are open rates & how to optimize them. 
• Improving ROI and A/B testing 
• Best methods of email marketing 
• Creating effective email messages 
• Analyzing & measuring email marketing

With influencer marketing, you get to target the audience of key leaders, which helps in driving your brand’s message to the market, rather than marketing your product directly to the group of people. You hire an influencer to get the word out for you in the community. Influencer marketing goes hand-in-hand with the other two forms of marketing. The first one is social media marketing, and the second is content marketing. 

Most of the influence campaigns embed a social-media component; on the other hand, influencers are expected to spread the word from their personal social media channels. It depends on the requirement, whether you want the influencer to make content on their own. Or you want to create the script of a post and want them to post it. 

In both ways, the followers of influencers are going to see the post. At GrowthAcad online certificate in digital marketing, you will have all the skills to manage and run an influencer marketing campaign. Also, we will teach you the steps to becoming a successful influencer marketer yourself. 

What you learn 

• What is the use of influencer marketing 
• How influencers increase your sales 
• Setting goals for the influencer program 
• Defining the archetypes and conversations 
• Managing influencer management 
• Defining measurement framework

Marketing automation streamlines automates and measures the marketing tasks in order to increase the operational efficiency of marketing campaigns. With the use of automation, you can be more effective in conducting marketing on multiple channels and then automate the repetitive tasks. Marketing automation can help in lead generation, lead nurturing and scoring, relationship marketing, cross-sell, and up-sell as well. 

With this module of our marketing training, you will learn various digital marketing tools which use automation to get the work done. Marketing automation is one of the fastest-growing fields of IT in the world right now. The tools are becoming more prevalent and scalable for small to mid-sized businesses. To be a successful digital marketer, you need to have knowledge of marketing and sales automation. 

What you learn 

• Understanding the working of demand generation 
• What is lead management & marketing automation 
• Impact of automation on a sales funnel 
• Creating demand generation strategy 
• Understanding the lead management process 
• Grow your organization sales & revenue 
• Ways to capture more leads
• How to improve conversion rates 
• Manage the sales process and more

Digital marketing requires practitioners to understand growth hacking and implement it in their marketing strategy. Growth hacking is considered to be the umbrella term for strategies that are focused on growth. The early-stage startups are more inclined towards it to make their name in the digital world. With our growth hacking, you are going to acquire as many users as possible while spending a little as possible. 

We are going to show you how to be creative and use it for making low-cost strategies that help a business acquire and retain customers. Growth hackers are also called growth marketers. But in truth, anyone can be a growth hacker, including a product manager or a service engineer. We will show you how to create an ad that compels people to click on it and make the purchase. In addition to this, how to optimize the conversion rate to get the best of the results. 

What you learn 

• What is growth hacking 
• How to be in a growth mindset
• Different methods of growth hacking 
• Learning A2R2 framework 
• Cheating growth culture in your team 
• Understanding growth analytics 
• Scaling up your growth hacks
• Learning unicorn growth hacks