10 Digital Marketing Courses After 12th (2024)

If you’ve just passed your 12th grade examination in India or have completed equivalent education, digital marketing can be a great career choice for you. 

In this guide, I have listed some top digital marketing certification courses that any beginner can start with. 

The best part? 

The list includes both free and paid certification programs with online and offline training options.

💡 NOTE: At GrowthAcad, we are offering free AI-powered digital marketing masterclass (2-hour) to all beginners and intermediate learners. Enroll now for free (limited slots).

Here are our recommendations for digital marketing courses after the 12th

From hands-on training to job-ready skills, these recommended courses provide the essentials for a career in digital marketing, combining practical tools, real-world insights, and flexible learning options.

1. GrowthAcad AI-powered digital marketing training institute

• Pricing: 25,000 for 6 weeks (contact for scholarship and offer)
• GMB Rating: 4.9 out of 5, based on 426+ reviews
• Type: Offline and online training
• Locations: Digital marketing course in pune and Nagpur
• Placement assistance: Yes 

GrowthAcad’s AI-powered digital marketing course offers a comprehensive training experience tailored to help students excel in an evolving, tech-driven market. The course is targeted at those who aspire to join the top 1% of digital marketers and includes AI-integrated strategies, hands-on projects, and real-world case studies. 

With placement assistance and a certification upon completion, students benefit from a curriculum designed to bridge the gap between theoretical knowledge and practical application. The course is available online and offline through classroom training in Pune and Nagpur, having successfully trained over 10,150 students.

What students say about our course:

Another one:

Upskill as a digital market with our FREE AI-powered digital marketing masterclass.

👉 You can read our digital marketing students’ success stories here.

2. HubSpot: Digital Marketing Certification Course

• Pricing: Free
• Rating: 4.8/5
• Type: Online, self-paced
• Placement assistance: No

HubSpot Academy’s Digital Marketing Certification Course is ideal for beginners seeking a robust foundation in digital marketing principles. This free course covers essential areas like SEO, content creation, social media, and email marketing, emphasising an inbound, human-centered approach. 

With engaging lessons, practical video content, and quizzes, students can create an effective digital strategy that reaches wider audiences and drives business growth. Designed for small business owners, marketing managers, and individuals aiming for certification, the course combines theoretical and practical insights, making it highly applicable.

3. Coursera: Google Digital Marketing & E-commerce Professional Certificate

• Pricing: Free
• Rating: 4.8/5
• Type: Online, self-paced (6 months recommended)
• Placement assistance: Career resources and networking through Google’s Employer Consortium

Google’s Digital Marketing & E-commerce Professional Certificate offers a comprehensive curriculum tailored for entry-level digital marketing and e-commerce roles. Created by Google experts, the program includes practical projects covering key skills like SEO, email marketing, and e-commerce store management. Learners get hands-on experience with popular platforms such as Google Ads, Shopify, and Hootsuite. 

The certificate, recognized by top employers, also includes resume support, mock interviews, and access to Google’s hiring network, giving students a competitive edge in the job market.

4. Coursera: Digital Marketing Specialization

• Pricing: Free 
• Rating: 4.6/5
• Type: Online, self-paced (4 months recommended)
• Placement assistance: No

The University of Illinois’s Digital Marketing Specialization is a six-course series designed to provide a comprehensive understanding of digital marketing fundamentals taught by industry experts. The course covers critical skills like brand communication, social media, search marketing, and content creation, with practical applications that equip students to master marketing strategies in a digital-first world. This specialization offers a career certificate upon completion, which can enhance your resume and LinkedIn profile, demonstrating expertise and boosting employability in digital marketing fields.

5. EDX: UMD, USMx: Fundamentals of Digital Marketing

• Pricing: The Paid Access (₹16,733) provides unlimited course access, graded assignments, certificates, and edX support, while Free Access offers materials until November 25 without certificates, grading, or support.
• Rating: 4.⅘
• Type: Online, self-paced (4 weeks, 3–5 hours per week)
• Placement assistance: No

The Fundamentals of Digital Marketing course by UMD and USMx offers an introductory view into modern digital marketing tactics. Covering essentials like mobile marketing, omnichannel strategies, and marketing mix modelling, the course is tailored for professionals and entrepreneurs looking to understand digital trends. 

With practical examples and a focus on the behavioural foundations of digital marketing, this course is part of Maryland Smith’s Digital Marketing Professional Certificate, designed to equip learners with strategic insights relevant to today’s digital landscape.

6. LinkedIn: Social Media Marketing Foundations

• Pricing: Available with a LinkedIn Learning subscription or through a one-month free trial
• Rating: 4.7/5
• Type: Online, on-demand (1 hour, 16 minutes)
• Placement assistance: No

In Social Media Marketing Foundations, marketing consultant Brian Honigman provides beginner-friendly insights into building an effective social media strategy. Key takeaways include crafting personas, selecting platforms, and publishing engaging content. 

The course also explores reporting methods to measure success, build customer interaction, and set up creator partnerships. A certificate of completion helps learners stand out professionally by validating their expertise in social media marketing.

7. NIIT: Digital Marketing with GenAI Advanced Program

• Pricing: ₹65,000 + 18% GST (₹61,750 with concession)
• Rating: Not provided
• Type: Online, mentor-led (23 weeks, 3 days a week)
• Placement assistance: Yes, with 100% placement for eligible learners

The Digital Marketing with GenAI Advanced Program by NIIT combines foundational digital marketing with AI-focused strategies, preparing students for SEO, social media, and digital advertising roles. With real-world applications in Google Analytics, influencer marketing, and CRM, students build practical skills through hands-on projects and capstone work. 

Offering flexible financing and weekday schedules, this course provides placement assistance, aiming to place eligible students in high-demand roles. Designed for in-demand job readiness, the program leverages GenAI to stay at the forefront of digital marketing.

8. D.Y. Patil Vidhyapeeth: Best Online Certificate Program for Digital Marketing

• Pricing: Not provided
• Rating: Not provided
• Type: Online, self-paced
• Placement assistance: Not specified

DPUCOL’s Digital Marketing Certificate Program is structured to provide a comprehensive introduction to digital marketing, focusing on practical skills in SEO, social media branding, and sales. Students gain hands-on knowledge of digital marketing tools and insights into blending digital with traditional marketing strategies. 

By the end of the program, participants are equipped to launch digital projects, including websites and social media channels, or start a digital marketing agency with an understanding of strategic planning, budget management, and emerging trends.

9. upGrad: Advanced Certificate in Digital Marketing and Communication from MICA

• Pricing: Starts at Rs. 6,148 per month (No Cost EMI available)
• Rating: Not provided
• Type: Online, 4-month duration
• Placement assistance: Yes

MICA’s Advanced Certificate in Digital Marketing and Communication offers a well-rounded approach, ideal for those aiming for advanced skills in digital marketing. Known as the “Mecca of Marketing,” MICA brings its strategic marketing and communication expertise legacy, backed by a strong alumni network in top firms. This certificate program covers strategic communication, creativity, and digital marketing fundamentals. 

With over 80 cohorts completed and 20,000+ enrolled learners, it’s one of India’s longest-running digital marketing programs geared towards helping learners advance in their marketing careers.

10. Boston Institute of Analytics: Digital Marketing and Analytics

• Pricing: Not provided; EMI options available
• Rating: 4.9/5
• Type: Hybrid (in-person and online)
• Placement assistance: 360° career support, including resume building, interview prep, and job portal access

This advanced Digital Marketing and Analytics program combines the latest in digital marketing and data analytics, providing dual certification. Students gain hands-on experience with Google Ads, Meta campaigns, SEMrush, and analytics tools through live projects and BIA® DoubtBuster sessions. 

With over 200 hours of practical learning, 50+ case studies, and in-person career mentorship, this program prepares learners for high-demand roles with support from industry experts and exclusive job opportunities through a dedicated portal.

Related digital marketing career resources:

• Does digital marketing require coding? 
• Is A Digital Marketing Career Worth It In 2024? – GrowthAcad 
• Generative AI in digital marketing: A career guide
• How To Learn Digital Marketing? (According To 23 Experts) 
• MBA In Digital Marketing: Career Options
• Digital Marketing Course Syllabus

FAQs 

Can I do a digital marketing course after the 12th?

Yes, you can pursue a digital marketing course after 12th grade. Many foundational and beginner-level courses in digital marketing are open to 12th-pass students, providing essential skills in SEO, social media marketing, content creation, and more.

What is the qualification for a digital marketing course?

Most digital marketing courses do not require specific qualifications; however, basic computer skills and familiarity with the Internet are beneficial. Some institutes may require a 12th-grade pass or graduation for advanced certifications or diplomas.

Which course is best for digital marketing?

The best digital marketing course depends on your goals. Options include beginner certifications from Google and HubSpot, professional courses on platforms like Coursera, and comprehensive diplomas from institutions like MICA, each covering various aspects from SEO to analytics.

Which subject is for digital marketing?

Digital marketing courses cover SEO, social media marketing, content marketing, email marketing, data analytics, and paid advertising. The course mix can vary, with some including more technical topics like AI in marketing.

Does digital marketing require coding?

Basic coding knowledge is not mandatory for digital marketing, but understanding HTML, CSS, or JavaScript can be helpful, especially in website optimization and SEO roles.

Does digital marketing require math?

While digital marketing doesn’t require advanced math, basic mathematical skills are helpful for data analysis, understanding metrics, budgeting, and evaluating performance analytics, especially in areas like PPC and ROI tracking.

Enroll in GrowthAcad’s AI-powered digital marketing course (online and offline)

GrowthAcad’s AI-powered digital marketing course offers an ideal pathway for aspiring digital marketers to gain in-demand skills through online and offline learning. With a curriculum that integrates SEO, social media, and AI-driven strategies, the course emphasizes practical learning with real projects and expert-led sessions. 

This well-rounded program builds foundational knowledge and supports career growth with industry-relevant tools, making it a great choice for anyone looking to excel in digital marketing.